Ready to play?
Our teens don’t take themselves too seriously and love experimenting with make-up – they have a play, send a Snapchat, and wipe it away feeling good.
And with Simple Skincare, they know they can give the next look a go without worrying about their skin.
To celebrate this experimental nature, we created content for Spring/Summer and Autumn/Winter using make-up styles and colours suited to the seasons.
Spring/Summer
Instagram and Facebook content
We created three 10 second SnapAds that each had a hero look, this then swiped up to a Snap article as a step by step guide in creating that look.
Autumn/Winter
Instagram and Facebook content
We also created a special edition Snapchat lens for Halloween which was only available for 24 hours. This was a first for Unilever.
